The Eurovision Song Contest brings more than 100 million viewers in over 40 countries together for the world’s largest broadcast entertainment event. Today enjoying entertainment is a digital experience. TeliaSonera will work to bring the Eurovision Song Contest closer to people than ever before through the internet and social media platforms.
“We have been partnering with the Swedish contest for a number of years. Now we want to take it one step further by bringing hundreds of millions of people closer together than ever before for a great celebration in May”, says Cecilia Edström, Head of Group Communications at TeliaSonera
"As one of Europe’s leading operators we are perfectly positioned to use our international strength, deep local understanding, technological mastery and insight into people’s lives to help make the Eurovision Song Contest 2013 the most networked and personal digital experience ever.”
TeliaSonera will be connecting people across the world to the cornerstones of music and entertainment and provide them with a marvelous digital experience.