In line with terms of action, subscribers of Beeline can purchase “golden” number with nominal price of US$1,000 for US$200 and subscribe to any tariff plans. The action is carried out only in sales offices of Beeline.

Senior Communications Manager Oraz Abdurazakov commented: “Golden” numbers are traditionally popular in Uzbekistan and with new action they will be more affordable. Now, our subscribers have opportunity to present original gifts to their relatives, which will be always with them.”

Unitel was founded in 1996. The company started commercial activity on 25 September 1997. Currently, it is one of the leaders among GSM-operators in Uzbekistan. At the end of September 2009, the company had over 3.650 million subscribers. On 9 February 2006, Unitel became part of VimpelCom Group, one of the largest mobile communication operator in Russia and CIS. On 12 September 2006, Unitel started to render services under Beeline brand. On 2 December 2008, Unitel announced about commercial 3G network.